Hot Rod Parts / Drag Parts Illustrated - Magazine Covers 1963 to 1969
OVERVIEW:
This magazine originally started as Speed & Auto Equipment Advertiser (S&AE Advertiser) in
March, 1962 as a bi-weekly (every other week) advertiser for hot rod and drag parts. It was
published by Jack Chappell and Jerry Burton under Chappell Publishing in Southern California. An 8-page, newspaper style publication
on 11-1/2" by 16" paper, content was advertiser ads and reader classified ads. It cost $.25 per issue or $5.00 per year.
The title went through multiple changes, but volume and series numbering carried over through each one:
It became simply Parts Illustrated in June 1st, 1963, began using a traditional magazine format,
and continued as a bi-weekly publication.
On August 1st, 1963 it became Hot Rod Parts Illustrated.
In October, 1963, it became a monthly publication.
And, finally, it was re-titled a last time as Drag Parts Illustrated in April, 1967.
Funding appears to have come from both classified and traditional vendor advertising.
The table of contents, if available, can be seen by clicking on the icon.
PUBLICATION DATA:
The publisher did NOT provide net paid circulation data to N.W. Ayer.
CONTENT COMPLETENESS:
As Parts Illustrated, a total of 6 bi-weekly and 60 monthly issues was printed from
June 1st, 1963 through May, 1969. All cover images are included along with a few of the earlier bi-weekly advertiser issues.
Dec 15 1962 Vol 1 No 20 BI-WEEKLY ADVERTISERJan 1st 1963 Vol 1 No 21Jan 15th 1963 Vol 1 No 22Feb 1st 1963 Vol 1 No 23March 1st 1963 Vol 2 No 1April 1st 1963 Vol 2 No 3April 15th 1963 Vol 2 No 4May 1st 1963 Vol 2 No 5May 15th 1963 Vol 2 No 6June 1st 1963 Vol 2 No 7 TITLE BEGINSJune 15th 1963 Vol 2 No 8July 1st 1963 Vol 2 No 9July 15th 1963 Vol 2 No 10Aug 1st 1963 Vol 2 No 11Aug 15th 1963 Vol 2 No 12Oct 1963 Vol 2 No 13Nov 1963 Vol 2 No 14Dec 1963 Vol 2 No 15Jan 1964 Vol 3 No 1Feb 1964 Vol 3 No 2Mar 1964 Vol 3 No 3Apr/May 1964 Vol 3 No 4Jun 1964 Vol 3 No 5Jul 1964 Vol 3 No 6Aug 1964 Vol 3 No 7Sep 1964 Vol 3 No 8Oct 1964 Vol 3 No 9Nov 1964 Vol 3 No 10Dec 1964 Vol 3 No 11Jan 1965 Vol 3 No 12Feb 1965 Vol 4 No 1Mar 1965 Vol 4 No 2Apr 1965 Vol 4 No 3May 1965 Vol 4 No 4Jun 1965 Vol 4 No 5Jul 1965 Vol 4 No 6Aug 1965 Vol 4 No 7Sep 1965 Vol 4 No 8Oct 1965 Vol 4 No 9Nov 1965 Vol 4 No 10Dec 1965 Vol 4 No 11Jan 1966 Vol 4 No 12Feb 1966 Vol 5 No 1Mar 1966 Vol 5 No 2Apr 1966 Vol 5 No 3May 1966 Vol 5 No 4Jun 1966 Vol 5 No 5Jul 1966 Vol 5 No 6Aug 1966 Vol 5 No 7Sep 1966 Vol 5 No 8Oct 1966 Vol 5 No 9Nov 1966 Vol 5 No 10Dec 1966 Vol 5 No 11Jan 1967 Vol 5 No 12Feb 1967 Vol 6 No 1Mar 1967 Vol 6 No 2Apr 1967 Vol 6 No 3
Re-titledMay 1967 Vol 6 No 4Jun 1967 Vol 6 No 5Jul 1967 Vol 6 No 6Aug 1967 Vol 6 No 7Sep 1967 Vol 6 No 8Oct 1967 Vol 6 No 9Nov 1967 Vol 6 No 10Dec/Jan '68 Vol 6 No 11Feb/Mar '68 Vol 7 No 1/2Apr 1968 Vol 7 No 3May 1968 Vol 7 No 4Jul 1968 Vol 7 No 5Aug 1968 Vol 7 No 6Jan 1969 Vol 8 No 1Feb 1969 Vol 8 No 2Mar 1969 Vol 8 No 3Apr 1969 Vol 8 No 4May 1969 Vol 8 No 5
LAST ISSUE