OVERVIEW:
Mini-Truck was published by MME Publishing at 6321 Manchester Blvd, Buena Vista, California starting in 1980. The president
was Jack W. Ries, and the editor and publisher was Jim Clark. Other magazines such as Truckin covered the growing interest in
mini or sport trucks, but this title seems to be one of the first to dedicate content to these vehicles. Like all automotive publications,
content covered new Detroit and foreign made vehicles, technical "how-to" tips, and feature articles on owner vehicles, show trucks and upgrades.
OWNERSHIP:
In early 1982, the title was purchased by Wright Publishing who also produced Dune Buggies & Hot VWs.
The first issue by the new publisher appears to be February, 1982, and Jim Clark remained as the editor.
Wright continued publishing until the magazine ended in late 1984. It is unknown why it ended, as the mini-truck or sport truck boom was still growing and other competitors like MiniTruckin had great success a few years later. Market timing made have been a factor, as a predecessor title by Argus called Sport Trucking lasted only five issues (from September, 1979 through January, 1980).
Jack Ries, the original publisher, was subsequently a defendent in a court case with Frank Oddo involving claims of copyright infringement. It is considered a notable in copyright case law.
CONTENT COMPLETENESS:
A total of 49 issues were produced from November, 1980 through December, 1984. All cover images are complete.
Last known issue