OVERVIEW:
4-Wheel Drive & Sport Utility magazine was published by McMullen & Yee Publishing in Anaheim then later Placentia, California.
Content focused on off-road and general four-wheeling with articles covering "how-to" technical tips, major racing and off-road events, new truck reviews,
feature rides and adventure articles.
Re-titled from the bi-monthly magazine 4WD Action, numbering continued from its predecessor. For the first 9 issues, the new title was 4WD & Sport Utility which allowed a bridge from the old to the new by keeping "4WD". With the March, 1992 issue, the title became 4-Wheel Drive & Sport Utility. The magazine remained on a bi-monthly schedule until September, 1994 when it went to a monthly schedule.
The company had a large portfolio of magazines including Street Rodder, Popular Cars, Mustang Illustrated and VW Trends.
OWNERSHIP:
Mr. Yee died in 1994, and a year later Mr. McMullen died in a tragic accident. 4-Wheel Drive & Sport Utility was sold
as part of a larger transaction to Primedia. The editors and staff rode a wave of changes as the title moved through various new owners:
- 1995 -- Primedia acquires McMullen & Yee Publishing and creates McMullen-Argus Publishing division;
- 2007 -- Primedia sells its Enthusiast Media division to Source Interlink Media for $1.2 billion;
- 2014 -- Source Interlink rebrands to TEN: The Enthusiast Network, and multiple titles are ended including 4-Wheel Drive & Sport Utility.
The table of contents, if available, can be seen by clicking on the icon.
PUBLICATION DATA:
The publisher submitted net paid circulation data to Oxbridge Communications from 1995 through 1998 and the end of production. Annual
print production was generally around 182,000.
CONTENT COMPLETENESS:
The magazine was published from September, 1990 through September, 2014. All cover images are complete through 2000 except 9/93 and 3/98.










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