OVERVIEW:
Small Cars was published by Rajo Publications, Inc in Camden, Ohio. The publishers were
Joseph Hardie and Ray Kelly. The magazine provided road tests and reviews of small U.S. or foreign brand cars. It also
contained general information for the automotive reader.
The magazine started as Small Cars. After three issues, it became Small Cars Illustrated, then changed one last time to Small Car Parade. With the last name change, the publishing company changed names a few times.
Hardie and Kelly managed several other titles including Motorsport, Auto Craftsman, Custom Craft and Soup-Up.
The table of contents, if available, can be seen by clicking on the
icon.
PUBLICATION DATA:
Rajo Publications provided net paid circulation to N.W. Ayer for the years 1959 and 1960. Average monthly print production was
reported as 51,200 and 43,300 respectively. More information can be
found in the print volume details section.
CONTENT COMPLETENESS:
A total of 14 issues was printed from January, 1958 through March, 1960. All cover images are complete.













